

New Rochelle sits on Long Island Sound in southern Westchester County, with Metro-North service into Manhattan and a shoreline of marinas, parks and yacht clubs. A major downtown redevelopment has added new residential towers, restaurants and retail, and Iona University brings students and staff. The economy blends professional services, healthcare, real estate and hospitality, and small businesses include law and accounting practices, contractors, marine services, restaurants and specialty retailers.
Professional practices need time based billing, receivables management and clean trust or client accounts, while contractors rely on job costing and payroll accuracy. Restaurants and retailers downtown watch labor and occupancy costs, and marine businesses plan around the boating season. PSG provides reliable monthly bookkeeping and fractional CFO guidance that helps New Rochelle owners improve margins and plan growth.
New York levies state income and franchise taxes and a statewide sales tax with local additions. New York City adds its own income tax and business taxes, and employers must track where work is performed.
General information only, not tax advice. Rules change, so confirm specifics with a tax professional.
Yes. We work with New Rochelle companies through a dedicated team that is entirely US based, combining Big Four accounting experience with years of operating experience across industries. Your team closes the books on a regular schedule, works inside the accounting tools you already use and looks at your numbers the way an operator would, not just a bookkeeper.
Typically bank and card reconciliations, accounts payable and receivable, payroll support, New York sales tax tracking and monthly financial statements you can act on. Growing companies can add fractional CFO support for forecasting, budgeting and cash planning.
Usually when decisions start to outgrow the books: raising capital or bank financing, opening a new location, making key hires, tightening margins or preparing for a future sale. A fractional CFO adds forecasting and strategic guidance without the cost of a full time executive.
We also work with businesses in Mount Vernon, Yonkers, White Plains, Hackensack and West New York.

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240+
Portfolio Companies
$200m+
Raised over the Last 12 Months
100+
M&As Transacted
5+
IPOs

Hi! I'm Sam, a financial leader who's managed operations from startups to $40M enterprises.
I've led licensing deals with Disney, Marvel, and Viacom, while overseeing products across 35,000 retail stores. Through SHK Financial, I've helped 15+ high-growth companies succeed, including recovering $2M in receivables for a major client and rebuilding a $10M ARR company's accounting system in 6 months. Now, as Chief Accounting Officer at PSG, I oversee 50+ revenue streams and help launch many successful 8-figure businesses.
My journey started uniquely - while studying finance at Fresno State, I taught both chess and accounting to students, teaching me that success in finance, like in chess, is all about strategic thinking and seeing several moves ahead.