Bookkeeping, Accounting & CFO Services in Santa Ana, CA
Santa Ana law firms, Fourth Street merchants and manufacturers rely on PSG for accurate books and CFO guidance grounded in the Orange County market.
Santa Ana law firms, Fourth Street merchants and manufacturers rely on PSG for accurate books and CFO guidance grounded in the Orange County market.
Santa Ana is the seat of Orange County and home to county, state and federal courts, which support a large community of law firms and professional services. Its historic downtown and Fourth Street corridor are a center of Latino owned restaurants, retailers and service businesses. Light manufacturing, auto related companies, distributors and contractors operate in its industrial districts, while an arts district, museums and healthcare providers add to a dense, diverse urban economy.
Santa Ana law firms and professional practices need trust accounting awareness, clean client profitability and timely billing. Restaurants and retailers must manage California payroll and tight margins, and manufacturers and distributors rely on inventory and job costing. PSG provides consistent monthly bookkeeping and fractional CFO guidance on cash forecasting, pricing and preparing records for bank financing or expansion.
California requires most LLCs and corporations to pay an annual minimum franchise tax, charges state sales and use tax through the CDTFA, and has strict payroll and wage rules. Several cities also impose their own business or gross receipts taxes.
General information only, not tax advice. Rules change, so confirm specifics with a tax professional.
Yes. We work with Santa Ana companies through a dedicated team that is entirely US based, combining Big Four accounting experience with years of operating experience across industries. Your team closes the books on a regular schedule, works inside the accounting tools you already use and looks at your numbers the way an operator would, not just a bookkeeper.
Typically bank and card reconciliations, accounts payable and receivable, payroll support, California sales tax tracking and monthly financial statements you can act on. Growing companies can add fractional CFO support for forecasting, budgeting and cash planning.
Usually when decisions start to outgrow the books: raising capital or bank financing, opening a new location, making key hires, tightening margins or preparing for a future sale. A fractional CFO adds forecasting and strategic guidance without the cost of a full time executive.
We also work with businesses in Tustin, Orange, Garden Grove, Fountain Valley and Irvine.
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“If you want to sleep better at night, hire Phoenix Strategy Group.”
“PSG and David Metzler structured an extraordinary M&A deal during a very chaotic period in our business, and I couldn't be more pleased with our partnership.”
“PSG saved my dream. They helped us get our financials in order and renegotiate our lending agreements, pulling us through a tough financial crunch.”
“As our fractional CFO, they accomplished more in six months than our last two full-time CFOs combined. If you're looking for unparalleled financial strategy and integration, hiring PSG is one of the best decisions you can make.”
“Hire PSG if you want to make your life easier and have accurate data.”
“As a home service business owner, understanding complex financials and Unit Economics always seemed overwhelming—until we started working with Phoenix Strategy Group.”
240+
Portfolio Companies
$200m+
Raised over the Last 12 Months
100+
M&As Transacted
5+
IPOs
Hi! I'm Sam, a financial leader who's managed operations from startups to $40M enterprises.
I've led licensing deals with Disney, Marvel, and Viacom, while overseeing products across 35,000 retail stores. Through SHK Financial, I've helped 15+ high-growth companies succeed, including recovering $2M in receivables for a major client and rebuilding a $10M ARR company's accounting system in 6 months. Now, as Chief Accounting Officer at PSG, I oversee 50+ revenue streams and help launch many successful 8-figure businesses.
My journey started uniquely - while studying finance at Fresno State, I taught both chess and accounting to students, teaching me that success in finance, like in chess, is all about strategic thinking and seeing several moves ahead.